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Our Story

The year was 1990 and the Bulls were coming off of two consecutive Eastern Conference Finals losses to the Pistons.  Something was different this year - the team was ferocious - and, Michael was wearing the Jordan V.

As a seventh-grader, I had been following the Bulls closely, collecting cards and memorabilia, and longing for a pair of J's.  After winning many games of 3-Card Monte, saving lunch money, and investing in hot toothpicks and fireballs to sell for further returns, I was able to finally purchase the prized black and metallic V's.

Realizing my foot would grow quickly, I selected my V's a size larger than I needed.  To fill the toe-box and protect my investment from creasing, I would cut the ends off of old socks and wrap them over my existing socks for padding.  It worked, and over the years I've perfected the design.

I now bring you SockTips, an innovative, high-quality product that I personally wear everyday.  I hope you enjoy them as much as me.



Chad L. Taylor

Founder & Owner